About Us

Associated Electrics has been in the forefront of hobby-car racing since 1964. From its humble beginnings with a few slot-car parts to today, Associated Electrics has grown to designing and shipping thousands of radio-control cars and parts to hobby shops around the world.

Associated Electrics is the industry leader in race-level competition vehicles in a variety of sizes, ranging from diminutive 1:32 scale to serious nitro-thundering 1:8 scale machines. Our vehicles ride on road and off road, and are powered by electric motors and nitro engines. Our race-winning offerings include buggies, touring cars, monster trucks, and realistic-looking Short Course trucks.

Associated Electrics manages an in-house staff to research and develop our own race-related radio-control car products. Our talented engineers - many accomplished racers themselves - bring their years of solid racing experience to design cars that will compete at the highest levels of competition.

Associated Electrics fields a worldwide race team of unparalleled talent. Our stable of drivers are responsible for the many championship-caliber awards amassed since our first products in the early 1970s. We race what we sell. And we win big!

Associated Electrics creates its own packaging, manuals, and catalogs with its experienced in-house design department. A dedicated staff continually updates the web site at associatedelectrics.com and the online store right here in our Lake Forest office building. The shipping department fulfills orders and ships products worldwide. Our sales department handles the needs of distributors around the world.